Mike Mossholder, UFC vice president of global marketing partnerships, recently told Ad Week that the Las Vegas-based promotion is “actively engaged in conversations” with a “premium apparel line” to produce a uniform for its roster. According to Mossholder, Rousey is the UFC’s “No. 1 most requested athlete” by sponsors, making it “highly likely” that she would be featured in any such agreement.
The UFC has yet to announce anything officially regarding a potential uniform deal. According to Ad Week, representatives from Nike, Under Armour and Adidas either declined comment or could not be reached.